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Shwafta

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What would you like to see as the crest, and what colors? I'm curious to hear what people have to say
 

Kenny

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New York has a red club and a blue club, so green or yellow? Green and yellow, like Norwich? Or could be a white primary, like Spurs or Swansea, with black or green or gold trim.
 

Shwafta

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New York has a red club and a blue club, so green or yellow? Green and yellow, like Norwich? Or could be a white primary, like Spurs or Swansea, with black or green or gold trim.
The queens flag doesn't help much, except it does have an orange flower and green roots? ...but from all the promos, it looks to me like we're getting a Black/White team. Which honestly isn't terrible, just not what I expect.
 

Fantazma

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watch it be sky blue ( queens flag) and people will freak out and say its a nycfc B team because of the that.

This amateur team had something interesting:

 
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SoupInNYC

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I think they already have a team crest. I see it around town all the time, and they even already have it on t-shirts.

I think I'm missing the joke on this.....

The Q doesn't touch Queens at all.
 

sbrylski

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I wrote this on Reddit:

Gold primary with blue and red as secondary colors used as minor accents. Blue and red are in the borough flag and the DV7 logo. These are also the three colors found in NYCFC, Spain, Barcelona, and Atletico Madrid. Gold as primary to represent the top of the DV7 pyramid.

Gold also stands out from the other three major soccer brands in the city.

They'd have to avoid a circle crest because then it starts to look like Real Madrid (circle with crown), but they could use the DV7 crest shape:

1573745545128.png


Put the Queens Crown from the flag on top, change the red to gold, and replace the stylized V7 with a Q or the red rose on the flag. Spitballin' here.
 

adam

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watch it be sky blue ( queens flag) and people will freak out and say its a nycfc B team because of the that.

This amateur team had something interesting:

yeah I think it has to incorporate those elements and colors to match with the borough’s flag’s major symbols.

I’d go gold base with red and blue trim.

Can’t do green to avoid any affiliation with the Cosmos. But I do love the parks department leaf.


CF10489B-88CB-42FD-8CA3-0266D8337A64.jpeg
5157BDA6-6ACF-486A-8C07-F591146732B2.jpeg
 

mgarbowski

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  • Excluding maybe colors, I doubt we see multiple elements from the county flag.
  • I'll be very surprised if there is a crown. Nobody much cares about Queen Catherine of Braganza. It's not even clear the place was named after her. When some Portugese-Americans tried to erect a statue to her in Queens in the 1980s they raised the funds but abandoned the project in the face of opposition because they said she represented the slave trade, colonialism, and even Britain (apparently both some Irish and pro-1776 Americans were against it). In today's culture I don't see this team going there at all, especially with their diversity emphasis.
  • Same for the tulips, roses and wampum. You can try to tell it as a nice story about different cultures coming together but few are interested in interpreting it that way and there will be opposition and push back.
  • I'm tired of the 7 train as the symbol of Queens, but they might like it for a DV7 tie-in, and if they do plan eventually to build in Willets Point.
  • I do like the Unisphere as a symbol of Queens. It also works well with the theme they are developing that Queens has people from more places speaking more languages than any other city/county. It might not be the primary crest element, but a globe is a likely element at least, perhaps a globe/soccer ball. There you have (1) Queens, (2) as microcosm of the world, (3) bringing people together through soccer. According to their video, that's what the team is all about.
 
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sbrylski

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  • Excluding maybe colors, I doubt we see multiple elements from the county flag.
  • I'll be very surprised if there is a crown. Nobody much cares about Queen Catherine of Braganza. It's not even clear the place was named after her. When some Portugese-Americans tried to erect a statue to her in Queens in the 1980s they raised the funds but abandoned the project in the face of opposition because they said she represented the slave trade, colonialism, and even Britain (apparently both some Irish and pro-1776 Americans were against it). In today's culture I don't see this team going there at all, especially with their diversity emphasis.
  • Same for the tulips, roses and wampum. You can try to tell it as a nice story about different cultures coming together but few are interested in interpreting it that way and there will be opposition and push back.
  • I'm tired of the 7 train as the symbol of Queens, but they might like it for a DV7 tie-in, and if they do plan eventually to build in Willets Point.
  • I do like the Unisphere as a symbol of Queens. It also works well with the theme they are developing that Queens has people from more places speaking more languages than any other city/county. It might not be the primary crest element, but a globe is a likely element at least, perhaps a globe/soccer ball. There you have (1) Queens, (2) as microcosm of the world, (3) bringing people together through soccer. According to their video, that's what the team is all about.
...BORO FC

...with a soccer ball instead.
 

moogoo

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Meh. kinda blah to me. They missed an opportunity to represent the diversity of queens. the color scheme is hideous imho. black and fuchsia? sure it will stand out with a crowd but imho, not the best combo for a professional team.
 

mgarbowski

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Most logo explainers are forced. This one is no different.

Screen Shot 2020-10-06 at 12.22.38 PM.png


The heart of a "Q" represents diversity?
A shield represents inclusion?
The edges of the shield specifically represent community?
These are beyond vapid.

The rest of it is fine, though again I note as a Queens resident of 20+ years that using a subway line to represent a borough that has terrible subway coverage is an odd choice. And picking the 7 train tells every neighborhood to the southeast of Woodside that their borough's most notable feature is a subway line that is irrelevant to them.

That said, I give the badge a tepid thumbs-up. I liked it better before I read the explainer.
 
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SoupInNYC

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Most logo explainers are forced. This one is no different.

View attachment 10907

The heart of a "Q" represents diversity?
A shield represents inclusion?
The edges of the shield specifically represent community?
These are beyond vapid.

The rest of it is fine, though again I note as a Queens resident of 20+ years that using a subway line to represent a borough that has terrible subway coverage is an odd choice. And picking the 7 train basically tells basically every neighborhood to the southwest of Woodside that their borough's most notable feature is a subway line that is irrelevant to them.

That said, I give the badge a tepid thumbs-up. I liked it better before I read the explainer.
Agreed that the explainers are forced and its tiring.

And at the same time, I have to give credit to the people who come up with that shit. Like, how do you take the font of the letter and turn it into some "reason" (forced or not) on how it "represents" the local community and club?

Again, I want to be clear that I'd rather they not do this type of thing and it gets an eye-roll from me, but this is definitely not something that I could come up with, haha.
 

Fantazma

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Agreed that the explainers are forced and its tiring.

And at the same time, I have to give credit to the people who come up with that shit. Like, how do you take the font of the letter and turn it into some "reason" (forced or not) on how it "represents" the local community and club?

Again, I want to be clear that I'd rather they not do this type of thing and it gets an eye-roll from me, but this is definitely not something that I could come up with, haha.
i havent checked but for the logo rebrands of other national teams and for example juventus, did they have diagrams explaining the changes? or is this a US only thing?