Mike you seem like one of the better posters on this forum.
Why do you think 100m will be a bargain and why don't you think the whole thing could just flop ?
Why thank you very much.
I think first of all, I think NYCFC for all their missteps have a very good crew behind the scenes. You don't luck into 15k season tickets for MLS, even with CFG's money. So I seem them continuing to grow the market and their fan base. With the addition of a stadium and some on the field success, that profile will only grow especially in the country's biggest market.
As for MLS as a whole, attendance has gotten better but TV has always lagged. TV is the big generator in value in sports (as the Premier League knows very well). With MLS cultivating young professionals and tapping into Hispanic audiences, MLS presents attractive demographics. I believe the TV ratings will only increase and this will substantially increase the value of MLS franchises.
As to baseball, the experience of going to baseball games and soccer matches are very different. Baseball is a very leisurely experience. You go to the game with a buddy and talk about the players, team, life, etc. while the game is going on, cheering at the relevant times. There's a lot of dead space, so 81 games doesn't mean you get drunk and cheer as intense as you would for soccer.
Also worth noting that very frequently these season tickets are not bought by individuals or by individuals for them alone. Often business will buy them with a thought of taking clients in town out to games or giving some games out to employees as rewards. As for clients, the leisurely nature I described above works very well for charming a client and throwing in some business talk, not to mention even clients who don't like baseball will be willing to go to a game at Yankee Stadium just for the experience of it.
I imagine what I just described is absolutely foreign and/or horrifying to a football supporter in Manchester.