Those teams barely being able to afford their operating costs doesn't sway me - for them (or any team) the key is marketing, and if you have an unattractive product, then that's on them for whatever the reason.
if they can barely pay their operating costs how can they focus on marketing? Which comes as secondary if there is no money.
Also the spending power of many of the people living in these countries is small if any at all. So all the marketing in the world won't make a difference. That's why teams do this to get revenue.