I hope the team is successful and makes the playoffs, but honestly, the first season should be about building a relationship with the supporters while setting a tone for what the team expects itself to be.
There should be a ton of giveaways and special offers in the first few years to 1. reward people who are supporting a completely new franchise and 2. get even more new supporters. T-Shirts, meet and greets, tickets, gear, whatever. Build some excitement and show us that you appreciate us signing on. If you do, I promise we will all be just as loyal.
I would love to see some sort of bridge between Manchester City and NYCFC, as well as the Yankees. I would hope that NYCFC is going to be some sort of minor league team for City, with young players and call-ups eventually playing in the premier league, so I would love to see some sort of bridge. Maybe City comes over and plays NYCFC? Maybe a stars like Hart, Aguero or Toure com over for a three-game stints over here, whether it be as a unit or individually?
I think there is a wonderful opportunity here to expand the love of soccer, not just in NYC, but in the US as a whole, and seeing something like that would be GREAT. Would also be cool to see a double-header with the Yankees playing and then NYCFC playing later in the day.
Does NYCFC believe it should be the top team in the MLS in two to three years, or is this going to be a long process? I think the team will set the tone when the roster is built, but either way, it should be the organization's goal to build this into something bigger than a sports team. In 20 years, NYCFC could be viewed as the organization that jump-started a major US interest into soccer, and the only way that will happen is if the brand commits to being something special on and off the pitch.