By the way, I came across this passage in a post-derby Guardian article on Manchester United:
I truly wonder how much of this ethos is in our organizational DNA.
I must admit, for the longest time I thought we were an independent operation with a financial relationship to City Football Group. From an executive standpoint, I always assumed they weren't very deeply involved and left us to work with MLS without much input from overseas. Basically, treating us like the single-entity franchise we are rather than an autonomous club.
Now, I'm not so sure.
I think CFG strongly believes they have successfully integrated the CFG ethos into the DNA of NYCFC. Intentional or not I would say it happened in 3 phases.
Phase 1 CFG executive vision and control - In the early years Ferran Soriano was much more present in the business of NYCFC. He talked about NYCFC fairly frequently in interviews often mentioning goals and organizational vision for the team. Soriano and other CFG/MCFC leadership would occasionally be at NYCFC games. There were always rumors that the team needed signoffs on player decisions from CFG and that there was some tension as a result of this level of control between the NYCFC front office and CFG.
Phase 2 Onfield Style Integration - This phase started with the arrival of Viera and continued up through Ronny. This was the peak of "playing the city way" talk. We still hear about it occasionally now but it was mentioned much more frequently a few years ago. Every coach that got hired talked about playing the city way. The team went to Manchester for preseason. The intention to play the city way was engrained into everything.
Phase 3 Insiders Only - This phase started with the replacement of Reyna with Lee and then the appointment of Cushing as head coach. Reyna was the last hybrid part MLS part CFG insider. At this point, I think CFG executive leadership is less involved than ever because Lee and Cushing are their guys and they trust them to run things the way they expect. It's also why neither was ever at any risk of being fired this season. Even player acquisition has shifted to be heavily insider-based with the team getting more and more players from CFG sister clubs and very few intra-MLS player transfers or signings.
I think you are on to something that the CFG ethos is fully entrenched in the DNA of NYCFC but the executives are actually less involved than they were at the start because the club is organizationally where they want it to be. They now have a ton of other newer clubs in the CFG umbrella that need more of their attention and they have mostly moved on.